My guest in this episode has taken an interesting path in his cold outreach journey. He started out with classic, high-volume outreach going for the direct sale but has since shifted to lower volume outreach targeting specific people. I can guarantee his strategy is not what you think it is. Since making this shift, his results have exploded exponentially and he’s bringing in more leads than ever.
Johnathan Grzybowski is the CMO and Founder of Penji, an unlimited graphic design platform that allows you to get the graphic design support you need at a flat monthly rate. Penji creates products that allow people to do more. Whether it’s running a business, growing a startup, scaling an agency, or managing a marketing campaign, Penji makes it more efficient and more affordable.
Want unlimited graphic design? Use code MorganW15 to get 15% off your first month with Penji. https://penji.co/
Join the Facebook Group (B2B SaaS Cold Outreach Mastery): https://morgandwilliams.com/fbgroup