Episodes

March 29, 2023

#179: (Re-Air) The Case Against Writing Short Cold Emails

People will tell you that you should only write short emails because prospects have short attention spans and don’t read long copy. As blanket advice this is false. This episode explains why and what to focus on instead so yo...

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March 9, 2023

#178: Booking Meetings with Technical Prospects in Complex Industries…

In this episode I speak with a lead gen pro who has developed a playbook for penetrating accounts and booking meetings with highly technical prospects in one of the toughest industries to crack - and he’s done all of this …

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Feb. 4, 2023

#177: (Re-Air) How to Personalize Cold Emails at Scale

If you’ve ever spent countless hours or $$$ writing custom first lines (or hiring someone to) for your cold emails only to have your campaign flop with a 0% response rate, the reason why is you’re not in touch with …

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Jan. 16, 2023

#176: How to Not Get Burned by a Lead Gen Agency (Curtis Bendt)

Curtis Bendt is the VP of Sales Strategy and Customer Success at MarketJoy. MarketJoy, Inc. is a B2B sales development firm that is responsible for building a sales funnel of quality leads and speeding up the sales process by...

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Dec. 15, 2022

#175: (Re-Air) How to Find Prospects That are Ready to Buy Now

Tell me if you can relate to this - you reach out to prospects over email, phone, or LinkedIn, and you keep getting the same responses. No thanks. Not interested. Reach out in six months. Or, even worse than a …

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Nov. 29, 2022

#174: How to Acquire and Grow SaaS Companies Using Cold Email (Alex B…

If you’ve been listening to this show for awhile or spent even a small amount of time in the lead gen space, you’re familiar with the typical agency model - you pay me $X per month for Y number of …

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Nov. 14, 2022

#173: (Re-Air) $49 in 3 mos. to $24k MRR after sending 3M Cold Emails…

Can you imagine people thanking you for sending a cold email. Yes, you read that correctly - not telling you to go to hell or asking not to be contacted I mean actually thanking you for contacting them and asking …

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Oct. 18, 2022

#172 (Re-Air): A 5 Step Framework for Successful Outbound Sales Campa…

Tell me if you can relate to this...No matter what you try you just can’t seem to get this outbound thing to work. Maybe you feel that you’re not a good writer and your email copy isn’t good. Maybe you’re …

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Sept. 27, 2022

#171: The Case Against Writing Short Cold Emails

People will tell you that you should only write short emails because prospects have short attention spans and don’t read long copy. As blanket advice this is false. This episode explains why and what to focus on instead so yo...

Episode page
Sept. 14, 2022

#170: Building Three Online Businesses on the Back of Cold Email (And…

Andre Haykal is the Co-Founder of three different companies in the B2B lead generation agency space - KnowledgeX is the most advanced B2B lead gen system for email marketing agencies providing on-demand sales meetings for it’...

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Aug. 16, 2022

#169: How to Personalize Cold Emails at Scale

If you’ve ever spent countless hours or $$$ writing custom first lines (or hiring someone to) for your cold emails only to have your campaign flop with a 0% response rate, the reason why is you’re not in touch with …

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Aug. 2, 2022

#168: $49 in 3 mos. to $24k MRR after sending 3M Cold Emails - 86% op…

Can you imagine people thanking you for sending a cold email. Yes, you read that correctly - not telling you to go to hell or asking not to be contacted I mean actually thanking you for contacting them and asking …

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July 18, 2022

#167: [Start Here] A 5 Step Framework for Successful Outbound Sales C…

Tell me if you can relate to this...No matter what you try you just can’t seem to get this outbound thing to work. Maybe you feel that you’re not a good writer and your email copy isn’t good. Maybe you’re …

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July 10, 2022

#166: How to Find Prospects That are Ready to Buy Now

Tell me if you can relate to this - you reach out to prospects over email, phone, or LinkedIn, and you keep getting the same responses. No thanks. Not interested. Reach out in six months. Or, even worse than a …

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July 5, 2022

Big Announcement!

There are big changes coming to the show. Listen to this brief message for more information. Join the Facebook Group (B2B SaaS Cold Outreach Mastery): http://morgandwilliams.com/fbgroup

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June 28, 2022

#165: Three Outbound Prospecting Plays You Can Use to Get a Sales Mee…

Patrick William Joyce is the Founder of Modern Virtual. Modern Virtual helps founders build outbound sales teams through training, coaching, recruiting, fractional management + operations. Join the Facebook Group (B2B SaaS Co...

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June 21, 2022

#164: Productized Service: 6 Step Cold Email Sequence = 4% reply rate…

Patrick Frank is a Video Entrepreneur and the Founder of Patchbay Media. Patchbay Media works with creative agencies, schools & education organizations, small businesses, and advocacy nonprofits to create targeted, cinematic ...

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June 15, 2022

#163: B2B SaaS: Two Step LinkedIn Outreach + a Case Study = 30% accep…

Theo Kanellopoulos is an angel investor and the Founder of PlanetGrowth.io. PlanetGrowth.io is a growth accelerator that helps ambitious B2B SaaS entrepreneurs reach $1M ARR in 12 Months Or Less. Theo's YouTube channnel: http...

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June 6, 2022

#162: Amazon PPC Agency: Upwork + Video + Irresistible Offer = 15% Re…

Milan Gol is the Co-Founder and CEO of GrowSmartly. GrowSmartly helps Direct to Consumer brands sell their products on Amazon. Join the Facebook Group (B2B SaaS Cold Outreach Mastery): http://morgandwilliams.com/fbgroup

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May 31, 2022

#161 (Re-Air): B2B SaaS: Incredible Offer + Phone + Email = 25% Conne…

Curtis Boyd is the Founder of Objection.co, Objection.co is a reputation SaaS platform that uses AI and Machine Learning to identify and dispute illegitimate online reviews. Their software flags and submits removal requests t...

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May 25, 2022

#160 (Re-Air): B2B Lead Gen Agency: 20% Cold Email Reply Rates Using …

Arnaud Renoux is Co-Founder of The Scalelab, a Lead Acquisition Agency and Consulting firm that helps companies make the best first impressions in front of their prospects by using cold email and cold LinkedIn messages. Join ...

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May 17, 2022

#159 (Re-Air): CMO and CEO Outreach: Email + Direct Mail + Phone + Li…

If you’re in sales you know how important it is to have buy-in from prospects who are high on the corporate ladder. This includes Directors, VPs, and C-Level executives. Having a member of upper management on your side can ma...

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May 9, 2022

#158: Using Sales Communities to Thrive in the New Era of Selling (Sa…

Sam Jacobs is the Founder and CEO of Pavillion. Pavilion is a safe haven and private center for high-growth operators to achieve their professional potential with function-based communities for Sales, Marketing, Customer Succ...

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May 2, 2022

#157: Podcast Analytics & Insights Software: Close 2 Deals By Sending…

Trent Anderson is Head of Rev Ops at Podchaser. Podchaser is the world’s most comprehensive podcast database — collecting, enriching, and distributing podcast insights to power discovery for listeners, podcasters, and brands....

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