Episodes

#159 (Re-Air): CMO and CEO Outreach: Email + Direct Mail + Phone + LinkedIn = 85% Open Rate, 40% Reply Rate, and $1.8M+ Opportunity Value (Will Wang)
May 17, 2022

#159 (Re-Air): CMO and CEO Outreach: Email + Direct Mail + Phone + LinkedIn = 85% Open Rate, 40% Reply Rate, and $1.8M+ Opportunity Value (Will Wang)

If you’re in sales you know how important it is to have buy-in from prospects who are high on the corporate ladder. This includes Directors, VPs, and C-Level executives. Having a member of upper management on your side can make or break any deal. But, the problem is that these people are some of the most coveted prospects at any company. Every salesperson, marketer, and growth hacker is trying to get the attention of these people. Their inboxes and phones get pounded with emails and phone calls ...
#158: Using Sales Communities to Thrive in the New Era of Selling (Sam Jacobs)
158
May 9, 2022

#158: Using Sales Communities to Thrive in the New Era of Selling (Sam Jacobs)

Sam Jacobs is the Founder and CEO of Pavillion. Pavilion is a safe haven and private center for high-growth operators to achieve their professional potential with function-based communities for Sales, Marketing, Customer Success, Revenue Operations, General Operations, Finance, and soon to be many more. Join the Facebook Group (B2B SaaS Cold Outreach Mastery): https://morgandwilliams.com/fbgroup
#157: Podcast Analytics & Insights Software: Close 2 Deals By Sending 10 Emails using Ex-Employee and Lookalike Prospecting Strategies (Trent Anderson)
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May 2, 2022

#157: Podcast Analytics & Insights Software: Close 2 Deals By Sending 10 Emails using Ex-Employee and Lookalike Prospecting Strategies (Trent Anderson)

Trent Anderson is Head of Rev Ops at Podchaser. Podchaser is the world’s most comprehensive podcast database — collecting, enriching, and distributing podcast insights to power discovery for listeners, podcasters, and brands. Join the Facebook Group (B2B SaaS Cold Outreach Mastery): https://morgandwilliams.com/fbgroup
#156: Using "Peer Prospecting" to Book Meetings With VPs and Executives More Easily (Junior Lartey)
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April 25, 2022

#156: Using "Peer Prospecting" to Book Meetings With VPs and Executives More Easily (Junior Lartey)

Junior Lartey is an Account Executive at Pickle.ai. Pickle.ai allows you to Capture & share key moments from Zoom Meetings and Eliminate your sales team’s blind spots, know exactly why you win or lose deals, & boost revenue with Conversation Intelligence. Join the Facebook Group (B2B SaaS Cold Outreach Mastery): https://morgandwilliams.com/fbgroup
#155: How to Have 8-10x More Live Conversations with Qualified Prospects, Every Day (Chris Beall)
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April 19, 2022

#155: How to Have 8-10x More Live Conversations with Qualified Prospects, Every Day (Chris Beall)

Chris Beall is the CEO of Connect And Sell. Connect and Sell helps sales reps get on the phone with 10x more decision-makers with zero effort. It also gives managers perfect visibility, control, real-time coaching and continuous improvement without violating anyone’s privacy. Join the Facebook Group (B2B SaaS Cold Outreach Mastery): https://morgandwilliams.com/fbgroup
#154: (Re-Air) Sales Enablement SaaS: Advanced Outreach Strategies for Sales, Podcast Guesting, Finding Affiliates, and PR
154
April 13, 2022

#154: (Re-Air) Sales Enablement SaaS: Advanced Outreach Strategies for Sales, Podcast Guesting, Finding Affiliates, and PR

Andy Cabasso is the Co-Founder of Postaga. Postaga is an all-in-one outreach tool that helps you quickly build links and drive traffic to your website by creating custom, automated campaigns. Join the Facebook Group (B2B SaaS Cold Outreach Mastery): https://morgandwilliams.com/fbgroup
#153: How to Build a Community of 24,000+ salespeople, marketers, and RevOps professionals (Jared Robin)
153
March 30, 2022

#153: How to Build a Community of 24,000+ salespeople, marketers, and RevOps professionals (Jared Robin)

Jared Robin is the Co-Founder of RevGenius. RevGenius is a community of revenue generating sales and marketing professionals brought together to learn, share, support, and grow with each other. Join the Facebook Group (B2B SaaS Cold Outreach Mastery): http://morgandwilliams.com/fbgroup
#152: How to Scale SDR and Sales Teams From 0 - 150+ Reps While Going From 0 - $100M ARR (Kevin Dorsey)
152
March 22, 2022

#152: How to Scale SDR and Sales Teams From 0 - 150+ Reps While Going From 0 - $100M ARR (Kevin Dorsey)

Kevin Dorsey is a Practice Lead at Winning By Design - focused on creating and leading world class coaching, training and content for SaaS Sales Leaders through playbooks, courses, training and on-going coaching. His belief is that frontline managers and directors are the KEY to any orgs growth, but are massively underserved from a training and coaching level Kevin has worked with top sales organizations and previously held roles with PatientPop, ServiceTitan, and SnackNation before joining Pati...
#151: Document Automation SaaS: From $18.5M to $55M ARR with Outbound Sales - $1B Valuation (Jed Mahrle)
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March 16, 2022

#151: Document Automation SaaS: From $18.5M to $55M ARR with Outbound Sales - $1B Valuation (Jed Mahrle)

Jed Mahrle is the Global Manager of Outbound Sales Development at Panda Doc. Teams use PandaDoc to improve document workflows, insights, and speed while delivering an amazing experience for their customers. Businesses trust PandaDoc’s all-in-one document automation software to streamline the process to create, approve, and eSign proposals, quotes, contracts, and more. A weekly round up of the the latest actionable insights, strategies, and tips on outbound sales from around the web (Outbound Wee...
#150: Ecommerce Agency Facebook Ads: Cold Email = 85% open rate, 40% reply rate, and 3% meeting book rate, (Jan van Musscher)
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March 7, 2022

#150: Ecommerce Agency Facebook Ads: Cold Email = 85% open rate, 40% reply rate, and 3% meeting book rate, (Jan van Musscher)

Jan van Musscher is the Co-Founder of ColdAgency, a lead generation agency that helps digital marketing agencies fill up their calendars with more ideal clients. He’s also the Co-Founder of ColdList a Software as a Service tool that automatically personalizes your cold outbound messages. A weekly round up of the the latest actionable insights, strategies, and tips on outbound sales from around the web (Outbound Weekly): https://outboundweekly.substack.com Join the Facebook Group (B2B SaaS Cold O...
#149: How to Scale SDR Teams for Fortune 500 companies (Tito Bohrt)
149
Feb. 28, 2022

#149: How to Scale SDR Teams for Fortune 500 companies (Tito Bohrt)

Tito Bohrt is the founder and CEO of AltiSales, a leading Sales Development Consultancy and Outsourcing company. Tito was awarded "Best SDR Leader of 2018" at the Sales Development Conference, and is a Certified Sales Expert by Sales Hacker. Tito has hired and trained over 100 SDRs and written extensively about Excellent Sales Development practices. Tito is an avid public speaker, having spoken at Outreach Unleash and The Sales Development Conference. He is also an investor and advisor to fast g...
#148: Sales Intelligence Software: Cold Email + Partnership Webinars = 10% attendee-to-customer conversion (Julien Le Coupanec)
148
Feb. 21, 2022

#148: Sales Intelligence Software: Cold Email + Partnership Webinars = 10% attendee-to-customer conversion (Julien Le Coupanec)

Julien Le Coupanec is the Founder of ProspectWith.com. ProspectWith is one of the largest company databases with more than 14 million companies and 50+ data points updated on a weekly basis. Find your next customers today by prospecting the right companies. Join the Facebook Group (B2B SaaS Cold Outreach Mastery): https://morgandwilliams.com/fbgroup
#147: B2B Lead Gen Agency: 20% Cold Email Reply Rates Using Layered Segmentation and Affinity Targeting (Arnaud Renaux)
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Feb. 14, 2022

#147: B2B Lead Gen Agency: 20% Cold Email Reply Rates Using Layered Segmentation and Affinity Targeting (Arnaud Renaux)

Arnaud Renoux is Co-Founder of The Scalelab, a Lead Acquisition Agency and Consulting firm that helps companies make the best first impressions in front of their prospects by using cold email and cold LinkedIn messages. Join the Facebook Group (B2B SaaS Cold Outreach Mastery): http://morgandwilliams.com/fbgroup A weekly round up of the the latest actionable insights, strategies, and tips on outbound sales from around the web (Outbound Weekly): https://outboundweekly.substack.com
#146: Sales Enablement SaaS: Advanced Outreach Strategies for Sales, Podcast Guesting, Finding Affiliates, and PR
146
Feb. 9, 2022

#146: Sales Enablement SaaS: Advanced Outreach Strategies for Sales, Podcast Guesting, Finding Affiliates, and PR

Andy Cabasso is the Co-Founder of Postaga. Postaga is an all-in-one outreach tool that helps you quickly build links and drive traffic to your website by creating custom, automated campaigns. Join the Facebook Group (B2B SaaS Cold Outreach Mastery): https://morgandwilliams.com/fbgroup
#145: (Re-Air) Ecommerce Software Sales: M.E.D.D.I.C. + Tech = 95% Forecast Accuracy and +36% (68% TTL) increase in win rates (Meghann Misiak)
Feb. 3, 2022

#145: (Re-Air) Ecommerce Software Sales: M.E.D.D.I.C. + Tech = 95% Forecast Accuracy and +36% (68% TTL) increase in win rates (Meghann Misiak)

Meghann Misiak is the Founder of Path to Presidents Club. Path to President’s club is a consultancy that helps salespeople & sales leaders achieve their wildest dreams. Whether you're a salesperson looking to get to President's Club in your first year or a sales leader looking to get to $100M in revenue, she can help. In this episode We’ll take a look at a specific example of how Meghann entered an international sales org that was pulling itself in multiple directions, how she implemented a sale...
#144: [Industry Focus] Connecting Farmers to Commodity Brokers
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Jan. 26, 2022

#144: [Industry Focus] Connecting Farmers to Commodity Brokers

Nick Tsiolis is the Founder of Farmer’s Keeper. Farmer's Keeper enrolls Farmers in Managed Pricing Programs led by their Commodity Broker clients. "MPPs", similar to Mutual Funds, allow Farmers to contract different quantities of grain to be priced by a professional while they focus on what they do best... Farming! Join the community: https://www.facebook.com/groups/B2BSaaSColdOutreachMastery
#143: (Re-Air) Outbound Sales: The Next Decade of Outbound (Alex Gray)
Jan. 20, 2022

#143: (Re-Air) Outbound Sales: The Next Decade of Outbound (Alex Gray)

Alex Gray is the Co-Founder and CMO of List Kit. ListKit is a Done-For-You, hyper-personalized B2B list building service that delivers contact lists straight to your inbox. Join the Facebook Group (B2B SaaS Cold Outreach Mastery): http://morgandwilliams.com/fbgroup
#142: Fire Damaged Property Data: 23% Reply Rates with a One-Sentence Email (TaeWoo Kim)
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Jan. 10, 2022

#142: Fire Damaged Property Data: 23% Reply Rates with a One-Sentence Email (TaeWoo Kim)

TaeWoo Kim is the Co-founder of Get Sales Fox. GetSalesFox is software for building & automating sales pipeline. Sales development reps, growth hackers, business developers, , agencies, and marketers use GetSalesFox to build a list of hyper relevant sales prospects, and automates much of the grunt work related to sales outreach.
#141: (Re-Air) Manufacturing Cold Outreach: 6 Emails + Landing Page w/ Video + Retargeting Ads = 90% open rate, 25% reply rate, and 20% meeting book rate (Rashpal Singh)
Dec. 15, 2021

#141: (Re-Air) Manufacturing Cold Outreach: 6 Emails + Landing Page w/ Video + Retargeting Ads = 90% open rate, 25% reply rate, and 20% meeting book rate (Rashpal Singh)

Imagine that you’re in the bread aisle at the grocery store. You pick up the brand you want and put it into your cart or bag. Did you notice that little metal twist tie or clip at the top? Probably not. It’s something we all come in contact with every day but typically don’t think twice about. My guest in this episode, Rashpal Singh, was tasked with generating sales meetings for a manufacturer of bread bag twists. That’s right. The entire company is dedicated to creating these tiny metal twists ...
#140: (Re-Air) BPO Agency: 300 cold calls and follow up emails/day = 35 conversations = 1 appointment (Chris Martinez)
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Dec. 9, 2021

#140: (Re-Air) BPO Agency: 300 cold calls and follow up emails/day = 35 conversations = 1 appointment (Chris Martinez)

In this episode we’ll hear from an agency owner who has built his business using a variety of channels including cold calling and cold email. You’ll hear about what it takes to outsource cold outreach using a call center as well as some nuances of cold calling that can make or break your success on the phone. Chris Martinez is the CEO and Founder of Dudeagency.io. Dude provides unlimited web design and development for digital marketers, funnel consultants, and digital agencies. Join the Facebook...
#139: RevOps SaaS: Outbound SDR + The Alfred Method = Going from 4 Meetings Booked/mo. to 12 Meetings/Mo.
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Dec. 1, 2021

#139: RevOps SaaS: Outbound SDR + The Alfred Method = Going from 4 Meetings Booked/mo. to 12 Meetings/Mo.

Jeff Swan is the Founder and Head Coach of Outbound SOS. Jeff helps sellers and sales leaders book 10+ meetings a month with the Alfred Method™️ - an outbound sales framework that focuses on the buyer, not the seller to generate opportunities and drive revenue.
#138: Building and Scaling SDR / AE Teams From Scratch = 3x Revenue and a Series B Funding Round (Kyle Vamvouris)
138
Nov. 23, 2021

#138: Building and Scaling SDR / AE Teams From Scratch = 3x Revenue and a Series B Funding Round (Kyle Vamvouris)

Kyle Vamvouris the CEO of Vouris, a strategic sales advisory for early-stage startups. Vouris offers Sales and SDR advisory for teams serious about exceeding their goals as well as strategy and process recommendations to help accelerate growth. Community - Join the Facebook Group (B2B SaaS Cold Outreach Mastery): http://morgandwilliams.com/fbgroup LinkedIn - Morgan Williams: https://www.linkedin.com/in/morgandwilliams/
#137: [Soft Skills Series] Using Humor and Joke Writing to Get Better Responses from Buyers (Jon Selig)
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Nov. 16, 2021

#137: [Soft Skills Series] Using Humor and Joke Writing to Get Better Responses from Buyers (Jon Selig)

Jon Selig is a former salesperson turned stand up comic and consultant that helps salespeople get more positive responses from prospects using humor to get a deeper understanding of their buyers and their relevance to them. Join the Facebook Group (B2B SaaS Cold Outreach Mastery): http://morgandwilliams.com/fbgroup
#136: (Re-Air) Real Estate Lead Gen: 2 Step Cold Email Sequence = 30% Open Rate, 3% Reply Rate, and 1,546% ROI (Andrew Hodukavich)
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Nov. 9, 2021

#136: (Re-Air) Real Estate Lead Gen: 2 Step Cold Email Sequence = 30% Open Rate, 3% Reply Rate, and 1,546% ROI (Andrew Hodukavich)

My guest in this episode is getting a high ROI from his outbound sales campaigns with only a two-step email sequence and in spite of low open and response rates. We’ll even take a look under the hood at my guest’s Lemlist account and discover the exact email copy he’s using and his stats across the 11 cold email accounts he’s running. Join the Facebook Group (B2B SaaS Cold Outreach Mastery): http://morgandwilliams.com/fbgroup